Showing posts with label traffic. Show all posts
Showing posts with label traffic. Show all posts

Monday, 4 November 2013

How to Create Backlinks that actually bring Traffic in

It’s a fact! Quality backlinks can have a huge influence on your search engine rankings, but this task is definitely not an easy one. There’s a lot of confusion in the world of link building, and until a few years ago, webmasters and bloggers strolled to success with the help of black hat link building techniques such as automated and spam backlinking building tools. With current advancements in the SEO world, those unscrupulous techniques don’t work anymore, but there are several ways to attract clean backlinks to your blog or website.

In short, backlinks are simply votes to your website, and are extremely useful to search engines when determining your rankings. When it comes to SEO, it is not only the content of your blog or website that plays an important role, but it’s also your sites reputation online. Often referred to as incoming or inbound links, backlinks are links to your website from other website or blogs, and is an indication that your site provides relevant and trustworthy information on the keyword/topic.
Even though you may have complete control of the on-page content optimization aspect, getting a handful of backlinks depends on other webmasters efforts. However, here are a few ways to bring in backlinks the natural way, and are relatively easy to implement.

Think like a Human and not a Robot

Until the release of Google’s Penguin update, webmasters and bloggers thought backlinking was for robots. They used a link building tool to generate tons of backlinks with their keywords in the anchor text. These links basically had no substance to them, but this didn’t seem to bother people generating them. As soon as Google’s algorithms were able to detect these types of spam backlinks, websites and blogs that used them to soar to the top plummeted to low rankings or were directly delisted from its results.
We now live in an era where fully automated link building is widely denounced, and if you’re looking to get a few backlinks, you will have to put in the required efforts.

Finding Excellent Link Originating Websites

Attracting links from reputable websites is probably the only sustainable link building strategy, because they are in complete control of what sites they would like to link to. Although finding these sites may sound like a tedious task, it’s not as tough as most people make it especially if you have the right tools. SEOprofiler is all in one suite that addresses various aspects of link building. The Competitor Backlinks Tool helps you find sites that provide links to your competitors, and these are the sites you’d like to get a link from.

Another tool included in SEOprofiler is the Keywords Backlinks Tool, which helps you find link partners that are related to the theme or information of your website. In terms of SEO, this type of relative link building strategy has a higher impact on search results than associating with unrelated web pages. Hub-sites are those sites that link to more than one of your competitors, and the Hub Finder tool helps you locate them with a single click.

Hub-sites make it easy for search engines to assign your website to the right category, and when you’re in the right house, you tend to meet the right people. This simply boosts your link building efforts as your pages and their keywords will receive more attention for all the right reasons and from related websites. The Link Opportunity Finder is the last tool in the SEOprofiler suite, and generates link related search queries and automatically links to them. This is an efficient way to get good link partners as quickly as possible. This tool is also integrated with a backlink manager, which helps you keep track of all your link building activities.




Get the Backlinks yourself

Before you contact the administrator of the other website to get a backlink, ask yourself a couple of questions. Are you able to add value to the other website by submitting relative and engaging content? Would a link to your site be helpful to visitors of the other site? Write down the reasons why you think you’d be a great fit to write a guest post, and send it to the webmaster of the other site. Successful webmasters probably receive hundreds of emails from people wanting a link from their site, so the chances of getting an approval for a guest post are rather slim to none. However, here are a few tips to get that invite you’ve been waiting for.

ð Successful webmasters already know the value of healthy backlinking so do not try to tell them about the wonders it will do to the ranks of both websites. Many people have earned their success by trial and error, and by now are well aware of what’s good for them and hence do not like the extra coaching.

ð  Keep your messages short. With literally hundreds of emails to scour through in a day, webmasters do not and will not even bother reading messages that are more than a few lines long. Get to the point and tell them why they should link to your site over the rest.

ð Asking for a link from unrelated websites is not only a foolish move, but is also a great way to annoy other webmasters. The reasons these websites rank well is because they provide valuable content to their visitors, and they’re not going to sabotage their reputation by sending them in the wrong direction.


ð Make sure your websites overall design is professional and appealing, and not some sort of dubious shop.

ð Lastly but most important; using free email addresses such as Hotmail and Yahoo is completely unprofessional, and simply indicates that you are a beginner to this domain.
Keep in mind that in terms of link building, the successful formula is quality over quantity, and just a few backlinks can make a substantial difference in your link building efforts. 

We hope you have enjoyed reading this article. Creating backlinks can be hard at times and may even seem like an impossible task at times, but if you follow the tips mentioned in this article, it will help you bring tons of traffic into your site. If you have any of your own tips or strategies then please share it with us in the comment section below! Remember to subscribe to our RSS Feed and Like us on Facebook and Follow us on Twitter!

Sunday, 8 September 2013

How to use Google Analytics to Increase Traffic to your site

You can use Google Analytics as a tool to drive even more traffic to your site. Google Analytics isn't just used to show where traffic is coming from and to tell statistics about your site. What many people do not know is that you can use Google Analytics to analyse your website and increase your traffic thus bring more visitors to your site.

Firstly you might want to know a bit more about Google Analytics and where it came from. In April 2005 Google acquired Urchin Software Corp. and formed Google Analytics. Google also used and acquired Measure Map and integrated it as part of Google Analytics. Google Analytics shows quite a few statistics and is very useful for web developers, Internet marketers and online business owners. Google used to market this differently and had a premium version of their popular tracking software, which was Urchin but they discontinued this product on March 28 2012.

Google Analytics can not only track visitors coming from different sites. It can track visitors coming from search engines, referring websites, social networks and people that come to the website direct. Its a pretty amazing piece of software, isn't it? And it's completely free to use.



I am sure there is many guides and reports written out there for Google Analytics such as how to use Google Analytics, what it is, etc. But this article is different from the rest. This article will tell you how to actually increase your traffic and guide you step by step on how you can implement these tips onto your website.

Analytics is a great tool to check where the traffic on your website is coming from. You can even go into specifics and tell what city they are from, what browser they are using, how long they are staying on your website. However these are all great things to find out about your site, but the main parts to look at and on Google Analytics for your website are;

  • Traffic Sources > Overview - This lets you know how many people have visited your website and which date they visited your website on. It also lets you know the percentage of traffic that was direct, search engine traffic, referral or campaign. You can also use Analytics to track how good your AdWords campaign s doing and if it is worth it for you to carry on paying the AdWords campaign
  • Traffic Sources > Sources - Clicking on this tab in the sidebar allows you to see which website is referring the traffic to your site. It helps you to understand where the traffic is coming from so you can focus more on utilizing your time and effort on the top ranking sites.
  • Audience > Demographics > Location - Allows you to find out where your visitors are visiting your site from and also how long the average duration is of their visit among other stats. This is good information for you to see which country you want to market your website more to.
An example of the Analytics dashboard


Be sure to keep on checking the on Google Analytics regularly for change of patterns in traffic. Now, that doesn't mean sit on Analytics for 20 hours a day waiting for something to change. Just check it out every week or so to analyse the stats and to see what traffic sources you can focus on.

It can be very beneficial for you if you find out what keywords your users are using to look up your website. On the Analytics dashboard if you first click on Traffic Sources on the Search Engine part, you can find out what keywords your users are using to find your site. It gives you an insight on the keywords that you need to work on and the keywords which you have neglected. 

Make sure you spend more time on the sites that bring you more traffic

This is one of the main things you can do and also one of the most important things you can do. If you spend more time on the websites that bring you more traffic and less time on  the websites that do not bring you any traffic, you are surely going to exceed. You will essentially be eliminating the sites that bring you less traffic. This is like the Pareto principle or more commonly known as the 80/20 rule, it is also used by Tim Ferriss in The Four Hour Workweek. This rule suggests 80% of your traffic would come from the top 20% of the sites that refer you.

Make sure you focus on the top sites that are referring traffic to your site


To check where the traffic is coming from and which sites are giving you the most traffic please follow these steps:

  • Select which site you want to see the stats of in the Google Analytics dashboard. Once you have done this click on Traffic Sources
  • Once you have done that click on Sources and then click on Referrals.
  • You should now see all the sites that have referred you and which sites are directing more traffic towards you. You can also see how long each user is spending that is coming from that specific site and how many of those users are new.
  • Check out which sites are outperforming which and focus on the ones that are giving you the most traffic. If Twitter is giving you the most traffic, start focusing more on Twitter. If Facebook is outperforming Google then focus more on Facebook. 
  • Start doing more of what is working and less of what isn't working!

Produce more content that is popular with your users

Check out which content is already popular with your users. Logically, the content that your users already find helpful and are viewing the most, they will appreciate it if you produce similar content to it. If you produce more content that is popular it will attract more visitors, which will get more people sharing your content which will then bring you even more visitors.

Here's how to check which content is your most popular:

  • To check which pages are the most popular on your site, go onto the Analytics dashboard. 
  • Click on the Content tab in to sidebar and then click on Site Content and All Pages
  • When you have done this you should be able to view all the stats about your site including which pages are the most visited
  • Analyse all the stats. Develop more similar content to the pages that are already popular. 
  • You can also create a poll or survey and ask your visitors, what content they want on the site.
  • Write more articles and content that is popular
  • Share the content on social media websites that is popular

One last thing, you should focus on posting new content on your days that more visitors visit your site. If you post new articles and content on days that are more popular with your visitors, you will surely see an increase in traffic. 

Google Analytics is a great tool to use to analyse where traffic is coming from on your site and how many visitors are visiting your site among many other stats. If you have haven't already got an account with Google Analytics please click here. If you would like to learn more about how to use Google Analytics effectively then please Click Here!

If you have any of your own tips on how to increase you traffic though Google Analytics, please comment below! If you found this article helpful then please share it!