The expert promoters have confidence in social networking. They are of the
view that these web sites are really important as by making use if these web
sites we can hit a large number of people living in different regions and the
most important this is its cheapness. The marketing that the companies has been
doing on the web sites of social networking are not costly so they are more
interested in this form of advertising.
Issues
In this article I would like to discuss some of the issues that are
related to the social media and making money. In order to get the
better idea of social media and its trend one ought to be aware about the
issues and their solutions as well.
Trust is not there
Apparently there is just one issue with the marketing on the websites of
social networking that people do not trust these pages easily. Certainly,
people spend most of their time in twitting, updating their statuses on Facebook,
sharing and enjoying videos on YouTube and the rest. But they do not trust
people. So at times, it turns out to be rally challenging for the promoters to
grab the serious buyers headed for their manufactured goods or service.
Irrelevant market
Advertisement can never generate any outputs or results if it is not communicated
to the accurate and précised targeted market. You can never sell a shaving box
to a lady and lipstick to a man. Identification of the right audience is one of
the main issue of social media, because it is almost not possible to
differentiate every single user to start up the marketing and making money.
NO Response
Most of the time we use to delete the spam emails, because we do not have
enough time to spend on reading irrelevant mails. This is one of the biggest
issues that are creating problems for promoting any manufactured good or
service. People do not bother any email, until and unless they have a clear
idea about the sender of the mail. In such a scenario online marketing can
never gain the status of 1st priority and if the same will not be
dealt in a proper way this format of advertising will lose its attraction among
the companies and businesses.
Time differences
Different countries have different time zone. This difference of time
zones is because of the solar system and the moment of the sun. This is
creating issues for the marketers on social media. At time when the promoters
have to deal with the international market the feel problem because they cannot
do at the same time. If an American has to promote any software to the people
living in Asia, he has to wait and wait for a longer period of time. This
prolonged wait can cause issues for the promoters.
Tips for earning money
from social media
Bearing in mind that scam and frauds are very common on social media, if
the people want to earn by means of social media then they have to make sure
certain things before starting their business. In the following lines I will
give you some key tip that can help you for progressive start.
Do not lie with the
people
Always remember that trust is the key of any successful business relation.
In order to get success people have to understand that they should not lie with
their customers. Customers have great options and once they will be tricked by
you, they will never revisit you ever again. For that reason if the person wants
to establish some term relation with his or her clients he or she will never
try to play trick on them.
Identify your target
market
Target market and identification of target market is really important.
People should not start their campaigns blindly; rather they ought to choose
their selected market really carefully. Marketing to the wrong audience will go
in vain.
Use attractive lines
Sugar coated information in an
interesting way can grab the attention of the people. Advertising is basically
playing with creative ideas and if a person has no idea about this he can never
make money by means of social media.
Do not dictate
No one wants to be dictated. It is a
natural phenomenon. In order to get the attention of the customers people
should take care while selecting words, customer should not feel that he is
being directed by the person he is dealing with.
Use simple language
Make your mind, either you want to sale
you product or you want to endorse your language. After globalization English language
is being admitted as one of the most influential language and people have no
other choice but to understand this language. So in order to get a good
response writer should consider the non-English people as well. This may help
him to carter a wide range of customers.
Technology is making some dramatic
changes every day and every day we are learning the challenges of technology.
No one knows if the war of man and technology would ever end or not! At this
time social media has given us a dare and it’s our turn to make best use of
this dare.
If you have any of your own opinions about social media or any advice about how to make better use of social media for your business then please comment below. If you like this article then please share it!
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