Saturday, 31 August 2013

Outsourcing and How to Use it Effectively

This is what the big companies and top dogs do. Have you ever wondered why some phone companies, when you call up their customer service have people who are Indian or Filipino answering the phone. The big phone companies usually outsource their call centre work to external companies in India or the Philippines to save costs and serve their customers more effectively. This is in a nutshell, what outsourcing is. It usually is when you hire someone from the outside to do the work for you and you pay them a fee. Outsourcing saves a lot more time and makes you much more productive. When you outsource you can get someone more skilled then you on the job, thus producing better results. It is most likely you will outsource to someone who has expertise in his chosen field and in the long term it does save you money because you will not have as much costs.

However outsourcing does not come without its disadvantages. If you need to share private information you have a risk of exposing confidential information. Also the person that you have outsourced to may deliver the finished product late or even produce a sub-standard piece of work which you cannot use. You would not be able to physically check what he is doing and so their is less customer focus.

Hiring freelancers is one of the best decisions someone can make for their business. A freelancer is someone who works for someone as a contractor and is paid by that person to work for them.
Find whoever you are looking for when looking for a freelancer. There are many different aspects that a freelancer could help you with.

Here are some task you could outsource to a freelancer and get done much quicker. You could build a whole website, you could outsource you entire SEO, you could get your logo designed including any other graphics design work needed, get an app built completely from start to finish, get articles written, virtual assistance work, basically anything you think off, you can outsource it!



There are many websites out there that offer outsourcing and freelancing services. This ranges from hiring programmers to hiring graphics designer. You can chose how much to pay the freelancers depending on your budget. This can either be on an hourly basis or on completion of project.

Websites that offer outsourcing services include:

Elance - This is one of the most popular outsourcing websites. Here you can find everything for your business from accountants to web developers and mobile app developers. You can save a lot of money using Elance to build your business. We use Elance to maintain and develop our website.

Odesk - Odesk is an Elance alternative but generally specialises in web programming and mobile app programming. Although they do have freelancers that offer SEO services, Logo design, translators and virtual assistant.

Fiverr - Fiverr is different from normal outsourcing websites as users make money by completing mini tasks or gigs as they like to call them. This can include completing banklinks, simple SEO work, logo design, promotional work. The only catch is you have to get it done in $5. You'll be surprised at what you can get done for a fiverr.

Virtual Staff Finder - Virtual Staff Finder is a service started up by Internet Entrepreneur Chris Ducker and it helps you find a Virtual assistant for your business by from India or the Philippines. You pay them a fee and they find you the best virtual assistant according to your needs. Slightly more expensive option.

Mechanical Turks - This website is owned by Amazon however this site is similar to Fiverr. Users post HITs (Human Intelligence Tasks)  and get access to a 24x7 workforce and pay only when you are completely satisfied.

Ten Bux - Ten Bux is a website which is also similar to Fiverr however they charge $5 or $10

There are a whole bunch of other micro-task websites but they are less popular. They include; Gigme5 , Gigs Bull, Microworkers, and Fitty Town among many others.

How to get Virtual Assistants to manage your business

Want your own virtual assistant to manage your business? There are loads of people out there who are already doing this with major success and are making millions from their virtual assistants. You'd be surprised at all the tasks you can assign your virtual assistant.. A virtual assistant is basically your own personal assistant who is totally online. It is a bit like the real world, you can't run everything on your own, some things you will need help on.

Virtual employees have various skills sets, experience and knowledge and they can do general administrative work such as check email, post updates on your social media websites, research, data entry, blog management, flight bookings, article writing, design graphics and much more.

If you find a really good VA from India or the Philippines, you will find that some of them charge $3-$5 an hour (£2-£3 an hour) which is ridiculously cheap and would benefit your business so much.

Use elance, odesk, or Virtual staff finder to find virtual staff for your business and create your own empire. When you hire your VA make sure you set out clear guidelines on what they need to do and don't assume they already know something as this just creates confusion and wastes time. Make sure you give them clear instructions. Also give your VA a reasonable deadline and don't be on their back too much. This overtime will build trust with your VA and overtime as you and your VA get to know each other, you will create more of a bond.

Implementing a virtual assistant for your own business can be a very worthwhile investment as it will save a lot more time. If you use VAs to your advantage you can build an empire of workers to work under you while you do nothing. Check out this article about a couple from America who have created multinational companies with outsourcing.

We hope you enjoyed this article and hope this expanded your knowledge on outsourcing. Are you confused about outsourcing? Ask in the comment section below and we'll answer it. If you liked this article then please share it!

Thursday, 29 August 2013

The $100 Startup by Chris Guillebeau book review

The $100 Startup: Fire your Boss, Do what you Love and Work better to Live more is a entrepreneurship book mixed with The Four Hour Workweek. The $100 Startup will tell you how to startup your own business on a little budget and how to succeed building your own business. This book tells you that you don't need a job and you can instantly change your life if you make your own business and do what you love and follow your passion.

Chris Guillebeau goes on to tell you how you do not need a masters degree and two PhD's to succeed and how the average man can build a business and work for him/herself. You do not n,eed to be a millionaire either as Chris tells the story of many people and shows case studies of average people starting businesses that have gone on to become really successful and have started their business on a budget of $100 (about £60 depending on the currency rate).

First you might want to know a bit about the author Chris Guillebeau. Chris is an American entrepreneur, blogger, and author who also published The Art of Non-Conformity. Chris was born in Portland, Oregon, USA and attended the University of Washington and graduated. Mr Guillebeau set out a goal to visit every country on the planet before 35. Chris achieved this goal and visited all 193 countries on the planet before he was 35.

The $100 Startup is a New York Times and Wall Street Journal Bestseller and is ranked #1 on Amazon in the Entrepreneurship category. The $100 Startup provides many inspirational and motivational stories that would inspire anyone to go for it and start their own business.

For his research during this this book, Chris found 1,500 bright people who started their businesses from scratch and earning $50,000 (which is about £30,000) or more who have started with a very little budget, often $100 or less. From the 1,500 entrepreneurs Mr Guillebeau narrowed it down to the best 50 and used them as case studies. He found that although the people had no special skills, but they did find their passion and make money from it thus changing their life completely and giving them complete freedom.

He complied it into one easy to read compact book and included all the valuable lessons from the people who turned their passions into glory, Its not that you have to be particularly skilled, you just have to go for it and create that product or service that you know people will want to be and gladly pay money for. Most of the people in his case studies don't have college degrees or have tons of money, yet they still make money of their businesses.

Chris Guillebeau writes in a very funny style that keeps the audience from getting bored. This is not once of those gimmicky self help books, this is one of the books that actually helps and will change your life.

The book is split into three parts:


  • Unexpected Entrepreneurs - In this section he tells you how to turn your passion and what you love to do into what people want and would be willing to pay money for. Basically he tells you about monetizing your skills.
  • Taking it to the Streets - This is the best section in the book in my opinion. In this section Chris shows you how to raise capital for your business, launching your business and how to get customers in. Some real good information in this section and worth referencing to every once in a while.
  • Leverage and Next Steps - The last section is all about learning how to test pricing and positioning the business, creating a franchise out of the business and growing past your goals and knocking failure out.
If you want to start your own business and want to find out how to turn your passion in to your business then this book is for you. It includes some excellent information and is well written. The case studies included are inspirational and make you want to take action. This book might even change your life...

Wednesday, 28 August 2013

Rich Dad Poor Dad by Robert Kiyosaki - Book Review

First published in Rich Dad Poor Dad by Robert Kiyosaki is a personal finance and investment book. The book teaches you how it is necessary to have a education but not necessarily a school education. He tells the story of his two dads, one being his actual dad who is poor and the other being his best friends dad who is a multi-millionaire, and he tells us the lessons he learned from both of them.

Robert T. Kiyosaki is a best selling author, motivational speaker, invester and businessman. He has written over 15 books having sold over 26 million copies. He has also created his own 'Cashflow' board game and he has also created his own range of CDs and software in his 'Rich Dad' series.

Robert Kiyosaki gained major popularity for his books and his teachings. Will Smith said in an interview he was teaching his son about financial responsibility by reading this book. Oprah Winfrey endorsed this book on her show while billionaire Donald Trump co-wrote some books with Mr Kiyosaki entitled Midas Touch and Why we want you to be Rich

In April 2012 Robert Kiyosaki filled for cooperate bankruptcy after losing $24 million and ordered to pay it over to the Learning Annex founder, Bill Zanker. Apparently Bill Zanker made the brand blow up and increased its popularity to what it is and when it came to paying up Kiyosaki never did.

The book tells us about Kiyosaki's upbringing in Hawaii, USA and his personal story. It also teaches us the difference of upbringing of how rich parents would bring up and their children and how poor parents would bring up their children. He explains the difference between assets and liabilities and He goes on to tell us how rich people get their money to work for them while poor people work for their money. He explains all about the basics of finances while also writing in a great style.

Robert has a great way of writing while mixing in anecdotes about his personal life and other peoples lives and also mixing in great lessons along the way.

The author tells us the importance of entrepreneurship and investing. The book focuses on investing and he tells us how important it is to invest in various different things such as real estate and the stock market. Starting off Robert Kiyosaki had great difficulty getting the book Rich Dad Poor Dad published because all the publishers were turning him down while even Barnes and Noble initially refused to stock the book. Slowly it was picked up by the NY Times Best Seller List. Kiyosaki also contributes part of his success to radio appearances and public speaking.

However many people claim the book is full of inaccuracies, wrong information and unrealistic expectations such as start investing from a really young age. He does teach us that the education system is flawed as they don't tell you how to take care of your personal finance.

Throughout the book he contrasts what his poor dad says to his rich dad. For example, if his poor dad say "Love of money is the root to all evil" but his rich dad says "The lack of money is the root to all evil", he follows his rich dads advice and makes money but says his poor dad was morally correct.

If you found this review interesting then please buy the book from Amazon.

How to use META Description Tags

Don't know anything about SEO? SEO can be very confusing and the best of people can get bemused about it. Not to worry, we are here to explain in more in depth and help you out on this topic.

SEO is one of the most important things you can do when creating a new website. Search Engine Optimization or SEO in short is used to bring more traffic to your website through search engines. The more SEO you do for your website, the higher search engines will rank your page and the more page hits your website will receive.

Search Engines are kinda like phone directories like The Yellow Pages. Like The Yellow Pages these Search Engines categorize each website an making sure that the websites are correctly sorted. Then when someone searches for your website, product or service, they will come up with your name and website and you will be able to supply them

The good ol' Yellow Pages
















In this article we will talk about META description tags and what each of them do and why you need to use them. People often get confused between META description tags and META keywords. META keywords are keywords that are used to describe the site. META keywords used to be used in SEO but now they are no longer used by Google. A META description tag in HTML is the 160 character snippet used to summarize a website's content. Search Engines use META descriptions in search engin results to let users know what the website is about. For example online auction site eBay's meta description is;
"Buy and sell electronics, cars, fashion apparel, collectables, sporting goods, digital cameras, baby items, vouchers, and everything else on eBay"
The META description used for eBay details everything that eBay do and all the main things you can find on eBay such as 'electronics', 'cars', 'digital cameras' and 'vouchers', at the end it says 'and everything else on eBay'. This means that eBay have and sell near enough anything and that you can buy anything and everything from eBay.

If your website is for instance, about heavy metal music, your META description would be something like;

"Get all the information you want about all the top heavy metal bands and music. Find the artist and album you are looking for and listen to songs for free."
As you can see from this description the words 'heavy metal' have been inserted into the description as this is one of the primary keywords that people would use. Other words such as 'music' , 'artist' and 'album' have also been included while at the end it states all songs can be listen to for free.

It is compulsory to use a META description tag because it gives users an insight into the website and the user can read a little summary about the website and find out more about it. This little paragraph may be the difference between the user clicking on your website or not. In the META description you should insert keywords into the paragraph while ensuring not to go overboard on using too many.

Think of the META description as an advertisement for your website and you have to sell your website and tell people what it is about. What would you write about your site? How would you describe your website? These are both very good questions and you should know the answer to them. The META description is the thing that people read in the Search engine result page or SERP and use to judge whether a site is worthy of clicking on or not. When writing your META description make sure you use your primary keywords and include them into the META description. Also try to include action verbs that will make your readers want to do it. For example; include words like read, do, learn, move, run, etc. Including words like these will make the reader want to do it, its like a magic trick.

Avoid using too many keywords and the same words and trying to stuff it in all together without it making coherent sense. Read through what you have written for the META description, if it doesn't make sense to you then how is it going to make sense to someone else reading it.

Keep in mind that META descriptions have nothing to do with whether your website is ranked higher in search engines like Google and search engines completely disregard META description tags when considering the ranking of a website. Check out this article by Google and it tells you all about it.

However it isn't always necessary to write a META description tag for your website. If you don't write a META description tag for your website then the search engines will just extract the best keywords from your website that describe your site and use them. This isn't usually a bad thing either. Normally we use this rule to judge whether to implement META tags or not. If the article contains less than four keywords than it is wise to use META tags, if you have more than four keywords then it is best to let it go with the search engine and leave out the META tags.

We hope you have found this article useful and if you need any more help or would like to add your thoughts about META descriptions and SEO, please comment. Thank you for taking the time to read this article.


For more information on META descriptions please go to W3Schools

Top Ten Things to Share on Social Media Websites

People often get overwhelmed and confused when it comes to social media websites. Some people do not know what to post on social media websites, while some people post to much...way to much. Obvious major no-nos for posting on social networks is; don't post personal information such as home address, bank account details, birth certificate, blood type. Well you can post the last one, if you are looking for a blood donor but otherwise don't do it!

In this article you will learn the various different things you can share on social media websites for your business and to gain more popularity over social networking sites. By the end of this article you should be an expert in knowing what to share online.


10. Articles

Sharing articles from your own sites are one of the best things to post on social media websites as this increases the popularity of your site as well as your articles become popular on social media sites. The more people share you articles on these websites the better it will be for you because they are gaining more traffic and more people are reading them. When posting articles make sure they are good in length and they are well created and original in content and not copied from other sites. People often frown upon articles that are copied from other sites.

9. Funny/Informative Pictures

Everyone likes viewing pictures that are either so funny that it gives them a cramp from laughing or a picture that informs you about something that they didn't know. Most people appreciate a funny picture of a cat holding a machine gun and saying 'I'll be back', its just too cute. Other funny pictures can include pictures of funny pop culture references like pictures from classic TV shows and movies like 'The A-Team' and 'The Terminator' to modern classics like 'Family Guy' and How I Met Your Mother'

Awww he's so cute

8. News

Do you have a blog or site dedicated to a specific audience or niche? There are many niches and specific topics out there such as certain sports, fashion, TV and movies, etc. Submitting content about your certain niche to your audience on social media sites is one of the best things to do as it makes you an authority on your subject. For example if you own a blog or site about football you should post news and content about AC Milan or Real Madrid or something football related, if you get my drift.



7. Video

They say pictures speak a thousand words. Well if pictures speak a thousand words then videos must speak a million words. Using Video is a great way to connect with your audience and increase your income in the same way. Many successful marketers share videos on social media sites to increase their own site popularity while also increasing their fan base at the same time. Some people record their own videos about their opinions on certain subjects and upload them on Youtube and their own sites. For a great example check out Elliot Hulse and his channels like Strength Camp

Project Life Mastery use the same concept



6. Your Opinion

The world loves hearing personal opinions and if you have an opinion worth hearing about people will keep coming back to hear what you have to say. Didn't like who got kicked out of X-Factor? Wanted someone else to win The Apprentice? Voice your opinion on social media sites and gain more fans. Its Simple.



5. Share Interesting Links to Articles or Websites

Find something interesting on the internet? Worthy of sharing? Share it then! People love finding resourceful things over the internet. Share more articles or website that you have found and the respect for your site increases and your social value on these social networking sites increases. People start seeing you as an authority.



4. Share a Product Launch with your followers

If you are releasing a new product and want to build your following and gain attention to the product, then this is a must do. Whatever product you are trying to launch, whether physical or digital information product, if you tell your followers on your social network sites it is more likely you will have more fans and more sales.




3. Affiliate Links for Products you Endorse

Using Affiliate Marketing on social networking sites isn't a very new concept but if done correctly it can produce a very profitable income. Recommend your followers to products you use and get a little commission for it. If you use social networking sites to your advantage and implement affiliate marketing you will be raking the benefits.








2.  Run Competitions

If you run competitions on social networking sites like Facebook, Twitter and Google Plus more people will be inclined to join your business page. For example you can get people to join your page and let them in for a chance to win a prize and reward your followers. Running a competition never fails





1. Give Freebies

Giving freebies away is the best thing to make people follow you. You can use it as bait to bring people in. For example; tell them you get a free ebook if you follow or like the page. Giving freebies away will make people inclined to follow you and also you will get people to visit your site and increase your site traffic.


Well that's it. That's the top ten things that we recommend for you to share on social media sites for you to We hope these tips have helped you and hope you appreciate them. If you think we have missed anything out then please mention them in the comments section. 

Please share this article, tweet it or share it on facebook and let everybody know what they should post on social media websites.

Monday, 26 August 2013

The Magic of Thinking Big - David Schwartz - Book Review

An excellent Internet marketer may need some help from time to time. This book put simply will do more then just help you, it will help you achieve your goals, help you manage better, find greater happiness and much more. The Magic of Thinking Big will actually get you to think about the way you currently perform certain tasks and will help you become more productive about it. First we may need an introduction on the author.

David J. Schwartz was an American motivational coach and speaker and was born in 1927. He was a professor at Georgia State University in Atlanta, Georgia, USA. He also had his own consultancy firm which specialised in leadership development and he had a Ph.D.

With over 4 million copies sold worldwide this is one of the most popular books on motivation, setting goals and achieving what you want. This book teaches you how to get the most out of family, work life and your business in terms of getting to where you want. The Magic of Thinking Big  uses many different useful methods and also helps you to change your mindset and attitude towards working.

The book is split into several chapters and each chapter focuses on improving different traits. Some of the things you can learn from this book include; how to build your confidence and overcome fear, how to take action, thinking like a leader and getting over procrastination while also dealing with many more problems.

This book is not just a shelf filler and is certainly not one of your standard average 'self-help' books that claim to do many things but don't do anything. This book will change your life if you implement the things mentioned in this book and actually take action.

Schwartz explains in his book how our mind is really powerful and if we use our mind properly we can achieve success and financial freedom. Schwartz is a very skilled writer and uses storytelling to explain his points further to the reader and provide examples. He keeps the reader interested and his writing style is a joy to read.

In the start of the book the author explains the importance of implementing positive beliefs and how you should always remain optimistic. Remember the sporting giant, Adidas's slogan 'Impossible is Nothing', this book tells you to think like that. If you don't think you can do it, then you probably can't. When you start thinking you can do it and be successful, that is when you will truly succeed.

This book also tells you about the different types of excuses that people come out with such as "I'm not good enough, or "I'm too old/young" . The author tells us these excuses are just little reasons that our brain comes up with for not wanting to do something. He also tells you how to deal with this quickly and effectively.

The book is packed full of helpful information and nuggets of advice and this is a very valuable book. As an internet marketer, this book will help you come over self-doubt, increase your confidence, give you motivation to implement your ideas and make you think properly. This book literally pays for itself in value and is very informative. This book contains exercises at the end of each chapter, that the reader can use to apply the principles learned to yourself. At the end of each chapter, the author provides summaries which are useful. If you liked this review, then buy the book now, you won't regret it!

Now to end this review with a quote by Doctor David J. Schwartz;

"Believe it can be done. When you believe something can be done, really believe, your mind will find the ways to do it. Believing a solution paves the way to solution.” 

Sunday, 25 August 2013

What is Passive Income and How to Achieve it

Passive income is a magical concept for some people. It is the act of making an automated income that requires little to no effort to maintain. This is a dream to most people and not many people achieve this. Having money pour into your bank account while you are sleeping sounds amazing. To understand passive income you will have to first know the two different types of income.


There are two types of income that exist, and that is Passive income and Active income. Active income is when you trade time for money and you have to be present actively to earn that money. For example, a job is a form of active income as you have to be present to earn money and you cannot be elsewhere other than your place of work. You have to spend time and effort for money. Active income is not a very good concept and can be seen as being a slave to a large cooperation for the rest of your life and not achieving what you want. You've heard the saying 'You will never get rich working for someone else' and this is true to some extent.

Another form of income is Portfolio income and this is all the income that is made through investing. This can be seen as passive as you are not presently there and still earning money while not being there. Examples of this include; Rental income from properties, stocks, bonds, trading, mutual funds, buying and selling real estate and buying and selling other assets such as high valued antiques or cars. Some websites that may help you are;

Here are some of our recommended books that will help you on your path to understanding portfolio income;

Passive income is money that you earn when you are not present and the money is occurring while you do not have to be there. Passive income is when you achieve more money then effort or time used. Passive income should require little to no effort to maintain and can include many things. Passive income includes income from things like; selling information products, earning money from book royalties, writing or ghost-writing a book, writing and earning money from a blog, writing articles for websites such as ehow and earning money, affiliate marketing, etc. The key idea with passive income is making multiple sources of income so you can reap the rewards more and also if one income is slacking, the other incomes will make up for it.

Try a few incomes together and see if it helps build your passive income up. A good thing to do is look at examples of websites and owners that are already achieving passive income. Some website owners actually post their full income on their website, you can use these stats to see what works well and what doesn't. Some example of websites that make passive income are;




A newspaper ad from the olden days on how to make more money. It's totally different now, isn't it?

Forums are another good source on how to make passive income online and how to make money. Forums are usually contributed by many users who are already successful in making passive income online and they share their experiences and help other users out. There are a lot of bullsh*t techniques on some of these forums but among the bullsh*t, you will find some pretty brilliant ideas. Some forums that are on the passive income topic are

Books are really helpful on finding new information. Some of our most recommended books for making passive income online are;


Once you achieve passive income, you can afford anything!



This article will hopefully have solved all of your questions on passive income and the different types of income there are. There are also helpful websites included in this article that you can use as reference. Do you have any of your own tips on how to make passive income? Do you already make passive income? Share your experience with us in the comment section. If you liked this article then please share it, tweet it or even post it.